Summer Commercial Break Part 3: NERF!
We’ve arrived at the juggernaut of summer toy franchises, the almighty NERF.
While NERF guns are as much outdoor toys as they are indoor, running out the backdoor to blast friends hiding behind trees, tree forts and lawn bunkers was the ultimate. If you grew up in wet and snowy climates during the winter and spring, nothing was more rewarding than the first hint of summer weather to annihilate each other with foam based weaponry.
The most popular products are NERF blasters, which are toy plastic guns that shoot foam darts or balls. Some have suction cups, some whistle in flight, color swap, camouflage or glow in the dark.
As you’ll watch in the commercials, it’s amazing how long NERF has been going strong. From 1970 to modern day it’s probably the biggest household name in the toy business.
“It’s Nerf, or Nothin!”